the negative

Reading this for the third time. This is an essential read for anyone who is seriously interested in 'mastering the craft.'

"Our ability to produce a final image that lives up to the potentials of our visualization will be limited by our command of the craft. By study and practice we can achieve mastery of the craft, which we can then employ according to our creative intentions" (Ansel Adams, The Negative).

"Photography is like this this baby that needs to be fed all the time. It's always hungry. It needs to be read to, taken care of" (Annie Leibovitz, At Work).